If you market and sell new products to your existing customers, and spend less time trying to sell old products to new customers, you too will see a dramatic improvement in your sales, customer quality and branding position. Educate Educate …
Author: John Holder
Are you dependant on Digital Marketing?
Many businesses rely upon digital marketing to generate sales. But many are not doing it well. Which makes it at best needlessly expensive, or at worst ineffectual. Diagnostic Tool To analyse such systems, I have a new diagnostic tool which …
Tagged with: business growth, business performance, diagnostic tool, digital marketing, profit, strategy
Does your business maximise upsell, down-sell & cross-sell profits?
The reason for sharing this case is that the client was suffering from some very common problems, seen in many other businesses by this Business Growth Specialist. They had effectively only one offering. There was no scope to upsell, down-sell …
Does your business maximise upsell, down-sell & cross-sell profits? Read More »
Tagged with: business growth, business performance, clarity, control, cross-sell, down-sell, innovation, KPI's, profit, upsell
COVID-19 Response
It has taken the #Covid-19 virus to cause me to examine both my actions and my motives as a business adviser. You see, as a business strategist, I’m supposed to: lead inspire cause change positively impact those around me … …
Radio Plus Interview
As a recognised local Business Growth Specialist, John Holder was interviewed on Radio Plus, which you may listen to here:-
Calima: Marketing through the Uncertainty …
https://www.profit-growth.co.uk/wp-content/uploads/Calima.mp3 While holidaying on Lanzarote recently, we experienced the conditions called Calima. For those of you not familiar with it, a calima is where they have dust & sand particles in the air, which not only restricts your vision (or …
Tagged with: planning